February 25, 2024


Making a New Home

Kraft Heinz pilots recycled plastic packaging for roofs

2 min read

Dive Brief:

  • Kraft Heinz has installed new roofs manufactured of recycled plastic packaging on production services in Beaver Dam, Wisconsin, and Holland, Michigan.
  • The foods processing big installed the recycled roofing boards in late 2020 and will keep an eye on the recycled material’s functionality versus standard creating supplies with an eye to standardizing its use if the test goes properly.
  • The recycled roof boards are 4 ft by 8 feet, and 94% of each board is created from post-consumer plastic and fiber. The corporation failed to point out how considerably of its factories’ roofs have been lined in the recycled boards, but it is certainly staying place to the test. Beaver Dam noticed a foot of snow in February, though Holland obtained a lot more than 2 feet, in accordance to info from the National Oceanic and Atmospheric Administration.

Dive Perception:

If this exam operates and the recycled material is as very good as the conventional roofing, it could be a video game changer for Kraft Heinz. It’s not clear how significantly versatile packaging the CPG organization uses for its merchandise each year. In accordance to data on Kraft Heinz’s internet site, about 30% of its packaging as of 2019 fell into the non-recyclable category, which includes flexible plastic movies or rigid plastic containers.

The organization has various sustainability objectives, including building 100% recyclable, reusable or compostable packaging by 2025. To access that aim, the model is tests a recyclable and compostable paper cup for Macaroni & Cheese in the U.S., and in Europe strategies to make its Heinz Ketchup bottles with recyclable food-quality PET plastic.

As suppliers are doing work to reuse their squander products — each via upcycled merchandise that conserve meals products from the trash and manufacturing processes that use waste for power — a prosperous test result could place Kraft Heinz in a course of its personal. The corporation could most likely renovate its factories with its very own write-up-shopper waste, which would be impactful. According to Kraft Heinz’s yearly report, it has 81 production amenities worldwide and owns all but a few.

Kraft Heinz’s pilot project will be a long lasting evidence of idea for utilizing recycled plastic as roofing substance in industrial structures. It may perhaps aid popularize this reuse of plastic packaging, as nicely as guide to improvements in the toughness, weatherproofing and longevity of this roofing material. As of 2018, 46% of recycled plastic film ends up as this sort of lumber, according to a report well prepared for the American Chemistry Basis. The major dilemma left unsolved may well be how to get buyers to alter their behavior and recycle far more versatile plastic — one thing that at present transpires only at drop-off bins placed outside the house vendors.

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