February 22, 2024


Making a New Home

Netflix Focuses on Black-Owned Tampa Brokerage

3 min read

The clearly show is about Allure Realty, an all-feminine, Black organization in Ybor Metropolis. Business Mgr. Juawana Colbert hopes the expert woman forged evokes all females.

TAMPA, Fla. (WFLA) – A new Netflix series highlights a Black-owned real estate organization with all Black brokers in Ybor Metropolis. “Selling Tampa” premiered on Netflix Wednesday, turning out to be the latest authentic estate clearly show to hit the streaming system. It’s a spinoff of the strike clearly show, “Selling Sunset.”

The exhibit will characteristic Attract Realty, whose office environment is on 7th Avenue in Ybor City. Sharelle Rosado is the broker and proprietor of Allure Realty.

“I’m a manager. I get issues performed, I know how to have exciting, but there’s a time and a place for every little thing,” Rosado reported. “You will see some of that armed forces composition appear out.”

Rosado opened Allure Realty in 2019 following serving 12 and a 50 percent several years in the army. When she opened the company, Rosado says she was major into the agents and the firm as a complete possessing a significant presence on social media.

That compensated off.

“It was Women’s International month in 2020, we posted a image and we experienced quite a few producers attain out to us,” she claimed. “I didn’t like the way that producer was portraying us as minority females. We are not Atlanta housewives. We are stunning, Black and about our organizations.”

That’s when Rosado attained out to the producers of “Selling Sunset,” and it was match on from there. Soon after about a 12 months of pitching thoughts, conducting interviews and ironing out logistics, filming took nearly six months.

Juawana Colbert is the workplace supervisor at Allure Realty. “I sort of assist Sharelle in all variety of strategies,” Colbert claimed. “She always phone calls me her proper-hand man, but I often go back again and say female.”

The firm is composed of all woman brokers – indicating the show options an all-Black female forged.

“It’s groundbreaking,” Colbert stated. “I do not even consider me or any of the girls are definitely greedy the magnitude this present is going to have. Younger females, minority gals and gals in typical. It is going to give folks inspiration.”

“As an lawyer you wander into rooms, a whole lot of instances you’re the only a single who seems to be like you do,” Realtor and solid member Rena Frazier mentioned. “To wander into this place of work with all this Black female magic, it is great.” Frazier started out as an lawyer and afterwards became a real estate agent.

“Sharelle inspired me to get my genuine estate license,” Frazier claimed. “When she opened her brokerage I was the 1st agent there.”

In the Netflix trailer for “Selling Tampa,” the globe is left with a large cliffhanger bordering Frazier’s plan to possibly open up her possess brokerage.

“I have my broker’s license, so I can start out my personal brokerage,” Frazier explained. “Sharelle and I were being buddies in advance of the exhibit started off, we’ll be buddies following. What you’ll see on the demonstrate is we have unique tips of administration style and the way some factors must be dealt with and you will see how we function it out on the demonstrate.”

“Rena and I, we often go back and forth,” Rosado mentioned. “You’ll see that on the exhibit, but at the conclude of the working day, if Rena would like to go away I assist her 1,000%.”

No matter of the disagreements, the forged has 1 concept.

“We’re like sisters. And sisters fight, but at the conclusion of the day we appear back again jointly,” Colbert reported.

“What I’d enjoy for people to acquire away from it is that you can have bold gals perform together, have disputes and keep on being pals no matter of what the consequence is,” Frazier additional.

Frazier is heavily concerned in the group. She hosted a fundraising celebration with the Disaster Centre of Tampa Bay Wednesday evening at 6 p.m. at the Rialto Theater.

The exhibit “Selling Tampa” is now accessible on Netflix.

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