24/05/2022

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Making a New Home

New TV show to highlight the benefits of work in the trades

2 min read

For decades, contractors have attempted to mitigate the effects of the building labor scarcity by performing to appeal to young guys and gals into the trades. This summer season, they may get some support from a new television present.

In July, “The Money Device,” a documentary present committed to showcasing the benefits of operating in the trades as probable job paths for young people, will start out airing on system JUL-Tv. The channel, which is readily available on Roku products, Apple Tv set, Amazon Firestick and equivalent equipment, will air one particular episode a 7 days, with 8 confirmed episodes and a chance to produce much more, Tom Julian, president of JUL-Tv told Construction Dive.

The purpose of the demonstrate, Julian claimed, is to spotlight trade educational facilities as a practical route for young people leaving significant university to established themselves up for a career route. The present will attempt to display that by having a closer seem at trades to include welding, car developing, guitar generating and whiskey distilling. 

“There are millions of younger gentlemen and ladies who can do more satisfying jobs with no school,” Julian mentioned, introducing that he hopes the display will “ignite a spark” in youthful individuals.

Nick Kasik has labored in development for a lot more than 30 a long time, he reported. Now, he’s developing the show with Julian. 

“I was 1 of these children that couldn’t afford to go to university, didn’t really come to feel like I had a route, didn’t know what to do,” Kasik said. He decried a program that pushes larger training on individuals who may perhaps not need or profit from it.

“We’re executing a big disservice to people today,” Kasik reported.

Contractors have turned to other media to bring in emerging users of the workforce a short while ago. In January 2020, a St. Louis contractor sponsored a rap new music video clip to market building careers. 

UP Businesses teamed with Howard “Chingy” Bailey Jr. to compose and create a song and video known as “Old Construction Street,” a parody of the hit song “Aged Town Road” by Lil Nas X. The movie was intended to charm to prospective employees of all ages and of any racial demographic. It took about three months to pull alongside one another from conception to launch and has been shown by trade corporations and the community media. Given that it was posted on YouTube, the video clip has in excess of 22,000 views.

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